I completed my senior Capstone with the Women’s National Basketball Players Association (WNBPA) during the 2024 Spring semester. The WNBPA is the longest-standing union for professional women’s athletes and represents the women of the WNBA.
I served as the Social Media and Operations intern, managing and creating content for the WNBPA’s social media accounts, maintaining a content calendar and leading collaborations with other players associations and partners. I was based in New York City and also responsible for office operations tasks, including managing inventory, and answering questions for event vendors. Additionally, I boosted my graphic design skills, helping to produce the newest Union Handbook while also creating event materials, signage and flyers.
I strengthened my event management skills by working some of the Union’s biggest events. In January, the WNBPA premiered its documentary Shattered Glass. I assisted with social media promotion prior to the event and captured/created content during and after. I also helped to plan and execute a welcome dinner for high school girls competing in the NBPA Throne Tournament. The largest event I helped with was Rookie Orientation, where we welcomed 14 of the 2024 WNBA draftees. I led the content capture studio, filming content with each rookie to be used in social campaigns throughout the year.
I’m incredibly grateful to have the opportunity to extend my time working with the WNBPA into the 2024 WNBA season. I am thankful for every connection I made during my time at Falk College and I look forward to continuing my career serving professional athletes on and off the court.