Second Season of SPM Juice Webinar Series Launches July 14

The Falk College Department of Sport Management’s Emerging Leaders Council (ELC) is proud to present the second season of The Juice.

The Juice webinar series was created in 2020 and is dedicated to supporting, promoting, and encouraging professional development and social interaction among young professionals in the sports industry. Experienced professionals will engage in dialogue, offer guidance in professional development, and answer questions submitted by students. This year’s The Juice: Coming to You Live! webinar series is a chance for young professionals to hear from employers as they reopen their doors and host events – in person! – once again after COVID-19 rocked the world. The two webinars will be held via Zoom in July and August.

The Juice Season II, Part I – July 14, 12pm

A discussion on the current state of the sport and entertainment world from both an employer’s perspective as well as an employee perspective. Hear from leaders in career and professional development roles talk about navigating the hot new job market, staying motivated, what to look for in a company culture, and more. Join us for part one of the series discussing finding your footing during (and after) a global pandemic. Hear from leaders in career and professional development roles talk about navigating the hot new job market, staying motivated, what to look for in a company culture, and more. Moderated by Baltimore Ravens Player Engagement Manager Lori Robinson ’09, this event will focus the current state of the sport and entertainment world from both an employer’s perspective as well as an employee perspective.

Panelists:

Hanna Sanford (SPM ’16) is the Community Engagement Manager with the Seattle Seahawks and previously worked as Program Director at the Austen Everett Foundation. Sanford has experience in intercollegiate athletics, professional sports, and nonprofit work in marketing, communications, community outreach, and compliance.

Ari Moskowitz (SPM ’18) is a Business Development Manager for FanHub (acquired by Genius Sports Group), the largest provider of casual, free to play sports gaming platforms in the world, working with clients that include the NFL, NBA, MLB and more. Prior to this role, he worked for The Drone Racing League, The Legacy Agency, Rubicon Talent, and CSM Sport & Entertainment.
Kayla Smith is a Senior Career Coach in the Career Center at Vanderbilt University in Nashville, TN. Originally from Southern California, Smith attended UC Santa Barbara for both undergrad and graduate school. She spent almost a decade leading student-athlete development programs before making a career pivot to support the journey of students in higher education.
D.J. Shea (SU ’07) is a Lead Client Solutions Manager at LinkedIn working in the Marketing Solutions business and focusing on the Education Vertical. In his role he consults with his clients to ensure they are set up for success as marketers on LinkedIn across MBA degrees, EMBA degrees, Master’s degrees, Executive Education Certificates, and Online Certificates.
Register for July 14

The Juice Season II, Part 2 – August 11, 12pm

This session will focus on the current state of the sport and entertainment world from the global event space. Moderated by Aramark Sports and Entertainment Director of Growth Ian McFate ’08, join industry professionals as they discuss the new world of sponsorships, hosting events for the first time since the pandemic cancelled them the year before, and managing brands/talent heading into a “new” era of entertainment.

Panelists:

Alyssa Wood PortraitAlyssa Wood (SPM ’15) is the Director of Sponsorship Strategies and Activation at MKTG, where she is responsible for amplifying sports sponsorships for major brands such as AT&T, Avis, Liberty Mutual, DIRECTV, FedEx, Jack in the Box, and IBM. Her passion lies in helping brands utilize fan passion to influence consumer behavior.

Jim Geant PortraitJim Geant (SPM ’13) is the Senior Manager for Business Development and Strategic Partnerships at New York Road Runners, where he manages multi-million-dollar partnerships around the TCS New York City Marathon and the organization’s other road-racing events. Geant works with partners on activations, broadcast integrations and multi-platform marketing as well as with the business development team on sales strategy and contract negotiation.
Hugo Marsans PortraitHugo Marsans (SPM ’19) is the Partnerships Manager at Culture Group, Southeast Asia’s leading pop-culture marketing agency. Marsans collaborates and builds programs with established and emerging brands at the intersection of music, gaming and entertainment. His previous experiences include stints at Relevent Sports and Endeavor.
Kate RubensKate Ruben (SPM ’15) is the newly appointed Manager of Sports Partnerships for CLEAR. She spent the past four years with The Montag Group as their Chief of Staff and Director of Brand Development, where she oversaw branding across all verticals: talent speakers, consulting, content development, and media strategy.
Register for August 11

Questions? Email Sport Management internship placement coordinator Nicole Cost at nfimbrog@syr.edu or call 315-443-7418.