Sport Management News
Food & Fun

A unique experience awaits all children 12 and under at the Syracuse University women’s basketball game Sunday, March 2. The All-Star Food Fest is an opportunity for children to experience international culture through food.
All children who have a ticket to the game are invited to arrive at the JMA Wireless Dome at 3 p.m. to taste test cuisine from eight countries and meet the student-athletes who handpicked the dishes. Each participant will receive a VIP pass and passport to learn about the student-athletes’ home countries and the food that is meaningful to them. The All-Star Food Fest is a collaboration between Kalamata’s Kitchen, Syracuse University’s Falk College of Sport and Human Dynamics, Syracuse University Campus Catering, and Syracuse University Athletics.
Kalamata’s Kitchen encouraged families to experience the whole world through adventures with food. The All-Star Food Fest will allow children to taste, smell, and learn about the foods that are special to the students, building a strong bond between the athletes and the young fans and fostering their curiosity for further food exploration. The featured dishes include sausage rolls from Australia, bangers and mash from Ireland, rasta pasta from Jamaica, Käsespätzle from Germany, egg empanadas from Uruguay, chicken empanadas from Puerto Rico, poutine from Canada, and jollof from Liberia.
The first 50 children to experience the All-Star Food Fest will meet the author of Kalamata’s Kitchen books, Sarah Thomas, and receive a signed copy of her book.
The All-Star Food Fest will conclude at 3:55 p.m., leading into the Orange women’s 4 p.m. basketball game against Boston College and the program’s Senior Day.
Tickets for the basketball game, which includes a free All-Star Food Fest passport for children 12 and under, are available at www.Cuse.com.
About Sarah Thomas

A veteran sommelier and fine-dining professional, Sarah Thomas is now the co-founder and Chief Brand Officer at Kalamata’s Kitchen, where she brings together her lifelong passions for both food and books. The daughter of two south Indian immigrants, Sarah grew up in the rural town of Somerset, Pennsylvania, and was surrounded by food from a young age. Her parents very much kept their Indian culture alive through the food they cooked, and Sarah would spend summers in Kerala visiting her grandparents, forming some of her earliest food memories.
Sarah’s love for food is what eventually led her to the hospitality industry. After launching the nationally-recognized Wine Room at Bar Marco, she spent nearly six years as a sommelier at 3-star Michelin Le Bernardin, where she obtained the prestigious Advanced Sommelier certification. Along with food, books played a special role in Sarah’s upbringing, eventually leading to a Masters in literature from the University of Cambridge.
Like many first generation children, Sarah grew up with what she felt were two conflicting identities, with her strong Indian heritage seeming to contrast against the mostly white rural town where she lived, and literature became a way for her to escape into another world. Through her storytelling work with Kalamata’s Kitchen, Sarah hopes to create a confident character that other children of color can see themselves in, while also encouraging all children to look at different foods and cultures with a sense of curiosity and compassion. Sarah has authored two books in the Kalamata’s Kitchen series, with an animated series in development.
Industry Leader at Falk

Andy Mitchell, managing director of Lega Serie A USA (the American division of Italy’s preeminent soccer league), recently visited Falk College to speak with students in the SPM/SAL 300 “Italian Football: Impact and Outcomes” class. The course includes a spring break trip to Italy, where the students will meet with Serie A organizations and other industry leaders while learning about the culture of Italy.
We asked sport analytics major Sebastian Bush ’27 about this opportunity to meet Mitchell and ask questions ahead of the Italy trip. Here’s what he wrote:
“When I heard about the opportunity to visit Italy over spring break and learn about the traditions associated with Italian calcio, or soccer as we know it, I knew I had to sign up. The class, ‘Italian Football: Impact and Outcomes,’ isn’t just about the trip, though, it’s an exploration of what makes Italian soccer so unique.
“For example, on Feb. 14 we had the incredible opportunity to hear from the CEO and managing director of Lega Serie A USA, Andy Mitchell. Mr. Mitchell spoke about his upbringing and early sports fandom, his career path that led him from CNN to Meta, and finally his journey to working in the highest levels of soccer and sports marketing.
“Mr. Mitchell credited his early experience in the digital landscape as a major factor in his career success. He recounted being ‘the last man in the pecking order’ as a young employee at CNN and therefore being handed digital and website responsibilities that no one else wanted. He found that area of development interesting, and it led him to ultimately becoming vice president of digital marketing and partnerships.

“It wasn’t until a few years ago, however, that Mr. Mitchell found his way back to sports. He had never been a huge soccer fan, but after learning about the game, both he and his family quickly became infatuated with it. He was ‘obsessed’ and soon set a goal to work in the industry. Now, over one year into his job at the U.S. office of Serie A, the premier soccer competition in Italy, Mitchell has expanded the league’s reach throughout North America.
“His passion for spreading calcio across the United States is clear: From newsletters to corporate partnerships to social media and community-driven campaigns, Mitchell and his small staff have achieved quite a lot. Getting to hear about the complexities of these deals as well as Mitchell’s day-to-day responsibilities and challenges was an amazing glimpse into the elaborate world of Italian soccer.
“One highlight of Mr. Mitchell’s talk was hearing his insight into how he and his colleagues support Serie A teams and players in United States-based initiatives. For example, he talked about working with Puma and the agent for U.S. Men’s National Team star Christian Pulisic to build the Pulisic Stomping Grounds, a community-forward philanthropic effort to support youth soccer across the country.
“This was just one of the many efforts Lega Serie A USA has been involved with and it’s a great example of some of the incredible work that goes on behind the scenes. Overall, Mr. Mitchell’s talk provided invaluable context about the landscape of Italian soccer and helped prepare us for the upcoming trip to Italy later this semester. We can’t thank Mr. Mitchell enough for taking the time to speak with our class.”
Visit the Falk College website to learn more about academic programs, career opportunities, and immersion trips in the departments of Sport Management and Sport Analytics.
Bei Tempi!

A team from the Sport Analytics program in Falk College recently appeared on the “Identity Abroad with Syracuse Abroad” podcast to discuss the upcoming immersion trip to Italy for the “Italian Football: Impact and Outcomes” course that explores how data is revolutionizing soccer.
For the podcast, sport analytics major Zachary Silverstein ’26 was joined by Program Coordinator Jackie Dorchester and Francesco Riverso, the Director of Corporate Partnerships and External Engagement in Falk College who helped create the trip to Italy as program manager for Sport Analytics.
To listen to the podcast, visit the Identity Abroad web page (S2 E5).
Silverstein, Dorchester, and Riverso discuss the success of last year’s inaugural trip through Rome, Milan, Florence, and Bologna and what’s new for this year. They talk with student host Sebastian Talib ’25 about once-in-a-lifetime professional opportunities, opening international sport to Falk students, and, of course, amazing Italian food!
Visit here for a story with photos and videos from last year’s trip.
The “Identity Abroad” podcasts are designed to help you learn more about study abroad and tell new student stories from across a variety of destinations, majors, and experiences. Visit the Syracuse Abroad website to learn more about internships, Signature Seminars, language study at all levels, homestays, and community engagement projects.
‘Scholarship In Action’
During the Syracuse men’s basketball game on Dec. 10, supporters purchased items and placed bids on sports memorabilia, electronics, jewelry, gift baskets, experiences, books, and trips, among other items. In addition to the in-person event, an online auction was held where online supporters placed bids on hundreds of items.
The Rescue Mission strives to end hunger and provide hope to those in need.
Apex Entertainment served as the Title Sponsor for the 2024 auction.
Seniors Adelaide Gilley (sport analytics), Livia McQuade (sport management) and Tynan Weathers (sport management) served as co-chairs for the event.

The SPM Club is a student-run organization in the Falk College of Sport and Human Dynamics’ Department of Sport Management. Since its founding in 2005, the club has raised more than $760,000 for local charities. Previous beneficiaries of the club’s annual charity auction include Tillie’s Touch, Boys & Girls Clubs, Golisano Children’s Hospital, the Ronald McDonald House Charities of CNY, the Central New York SPCA, the Upstate Cancer Center, Special Olympics New York, Food Bank of CNY, the Salvation Army, American Diabetes Association, Make A Wish CNY, Meals on Wheels, the Jim and Juli Boeheim Foundation, McMahon/Ryan Child Advocacy Center, and Vera House.
“The students have outdone themselves with this year’s Charity Sports Auction, and I couldn’t be prouder,” says Jeremy Losak, sport analytics assistant professor who serves as the organization’s faculty advisor. “While the public sees the excitement of the live event on game day, the real work happens behind the scenes, with students spending months planning every detail.
“From marketing and sales to sponsorship activation, analytics, event management, and fundraising, this event gives students a hands-on opportunity to apply classroom knowledge while making a real impact on the greater Syracuse community,” Losak adds. “This is scholarship in action at its finest.”
The Sport Management Club meets weekly during the academic year. For more information about the annual Charity Auction, visit X/Twitter, Facebook, Instagram, or the Charity Sports Auction website.
To promote the auction, student organizers appeared on WSYR-TV’s Bridge Street
Agent of Change

Chandice Haste-Jackson, Ph.D., Associate Dean of Student Services and interim Associate Dean of Diversity, Equity, Inclusion and Accessibility in Syracuse University’s Falk College of Sport and Human Dynamics, has been selected by the Executive Leadership Institute at Clark Atlanta University (HBCU ELI) as one of 46 outstanding candidates for its 2025 Community of Fellows.
This milestone celebrates individual achievements and underscores the critical importance of nurturing the next generation of executive leaders within Historically Black Colleges and Universities (HBCUs). Now in its fifth year, HBCU ELI is noted as one of the most prestigious executive leadership programs for HBCUs in the United States.
“I am honored to have been selected for the 2025 HBCU ELI Community of Fellows,” Haste-Jackson says. “Given the climate of higher education today, it is imperative that leaders are prepared to navigate through uncertainty and crisis and embody the skills and dispositions necessary to address contemporary and emerging issues.
“Participating in the HBCU ELI provides the opportunity to expand my skills and knowledge of higher education administration, and engage and learn from esteemed Legacy Leaders who have led institutions through the social, economic, racial, and historical contexts of higher education in this country,” she says.
Haste-Jackson, an associate teaching professor in the Department of Human Development and Family Science, has held a variety of leadership positions, including: Interim Director of First Year Seminar (FYS 101), Director of the Syracuse University School of Education Liberty Partnerships Program; Executive Director of a transitional housing homeless shelter for women and children; Executive Director of an historical African American settlement house; and Assistant Director of an inner-city community center.
Haste-Jackson received her bachelor’s degree in cultural anthropology from Syracuse University, her master’s degree in behavioral sciences-psychology from Cameron University, and her Ph.D. in child and family studies from Syracuse (now Human Development and Family Science). She currently serves on several nonprofit boards and is a consultant for the My Brother’s Keeper Syracuse initiative founded by President Barack Obama.
The Community of Fellows are proven executive leaders and change agents who participate in a series of virtual and residency seminars providing knowledge and hands-on skills. HBCU ELI offers a transformative learning experience that empowers participants to address the complex challenges facing HBCUs today. Through academic excellence, practical experience, and mentorship, graduates emerge as visionary leaders who are prepared to drive positive change and advance the legacy of HBCUs.
According to the National Center for Education Statistics, HBCUs were established prior to 1964 with the principal mission of educating Black Americans. Although these institutions were developed in an environment of legal segregation, they contributed substantially to the progress of Black Americans by providing access to higher education. The HBCUs of today welcomes students from all ethnic and international backgrounds and lead the way in creating inclusive and transformative cultures of belonging.
About HBCU ELI at Clark Atlanta University
The HBCU Executive Leadership Institute at Clark Atlanta University (HBCU ELI) is a groundbreaking incubator for recruiting and developing the future presidents of America’s Historically Black Colleges and Universities. ELI equips high-potential leaders with tools and strategies that support the education and business goals of more than 100 HBCUs. Through ELI, the ability of HBCUs to survive and thrive is improved. In addition to granting thousands of degrees each year, HBCUs boast illustrious alumni like Martin Luther King, Jr., Oprah Winfrey, and former Vice President Kamala Harris, among others. Visit hbcueli.com for more information and join the conversation on social media @hbcueli; #hbcueli.
NIL Clubhouse Podcast
On July 1, 2021, the NCAA determined that all athletes could benefit financially from their name, image and likeness. NIL, along with the NCAA relaxing its rules on student-athletes transferring from school to school, turned college athletics into what many observers have called the “wild, wild west.”
The rapid changes have been hard to follow and understand, but Department of Sport Management Professors Dave Meluni and Rick Burton are here to help with the new NIL Clubhouse Podcast. In their inaugural episode, Meluni and Burton examine today’s NIL landscape, discuss current legislation changing the business of intercollegiate athletics, and look ahead to what is on the horizon for the industry.
Listen to the NIL Clubhouse Podcast Episode 1 on Spotify.
Meluni, an associate teaching professor, has more than 20 years of experience in college athletics, first as a baseball player at Ithaca College and then by working in ticketing, marketing, sponsorship and digital roles at Ithaca, Cornell, Florida State and Syracuse. In fall 2021, less than two months after the NCAA’s NIL ruling, Meluni launched the first undergraduate NIL course in the country.
Burton, the David B. Falk Endowed Professor of Sport Management, teaches “Baseball in American Culture” in Syracuse’s Renee Crown Honors Program and has frequently served as a visiting professor at Kufstein Tirol University in Austria and the International Olympic Academy in Olympia, Greece. The author of “20 Secrets to Success for NCAA Student-Athletes” and several other books, Burton previously served as chief marketing officer for the U.S. Olympic Committee at the Beijing 2008 Summer Olympics and as commissioner of Australia’s National Basketball League in Sydney, where he was responsible for every aspect of the NBL’s development and growth.
Voices of Service
Call for Posters
The Institute for Veterans and Military Families (IVMF) and Academic Affairs invite you to submit poster abstracts for an inaugural event spotlighting diverse and dynamic work related to the interests and needs of veterans and military-connected populations. By showcasing ongoing and planned research projects, curricular innovations, program initiatives, and community engagement, we aim to amplify these efforts and foster new collaborations across our campus and community.
When and Where
- Date: April 10, 2025
- Location: National Veterans Resource Center (Syracuse University)
- Time: 12:30 PM – 3:00 PM
Who Should Submit and Attend?
- Syracuse University students (undergraduate, graduate) and trainees (postdocs)
- Syracuse University faculty and staff
- Community partners and collaborators in the Central New York region
Topics of Interest
We seek posters that highlight completed, planned, or in-progress research, curricular work, or applied services and programming related to the lived experiences, needs, or interests of veterans and/or military-connected families and individuals. We welcome contributions from all disciplines and fields that intersect with veteran and military-connected topics. Relevant topics include, but are not limited to, the following:
- Research Projects and Analyses that are completed, planned, or in-progress
- Curricular or Course-Related Efforts that focus on or integrate veteran- and military-related content
- Programs and Services that benefit or support veterans and/or military-connected populations
- Student Internships or Field Placements involving veteran research, support, outreach, or engagement
Important Dates
- Abstract Submission (250 words): Due by February 24, 2025
- Notification of Acceptance: By March 7, 2025
- Final Digital Poster Email Submission: By April 7, 2025, to Julianna Fitz at jlfitz@syr.edu
Submission Details
- Submit abstracts to Julianna Fitz at jlfitz@syr.edu
- Include: Title (up to 150 characters); Author name(s); Affiliation(s); and Email address(es)
Event Schedule
Requirements, Process, and Questions
- All presentations will be in person and posters must be printed.
- Presenting authors are requested to attend the poster session.
- Presenters are responsible for printing their own posters.
- Posters should be no larger than 30″ x 40″ (portrait or landscape).
- Easels, foam board, and binder clips will be provided.
- Posters will be accepted based on the quality of the abstract and the order received.
- For questions, please contact Jamie Winders at jwinders@syr.edu
‘Data is the Great Equalizer’
Attending the prestigious MIT Sloan Sports Analytics Conference in Boston is one of the highlights of the year for students and faculty in the Sports Analytics program in the Falk College of Sport and Human Dynamics.
In a recent podcast with Women Leaders in Sports (WLS), MIT Sloan Sports Analytics Conference co-founder Jessica Gelman discusses how she continues to create new avenues for women to succeed in data science careers. As co-founder and CEO of Kraft Analytics Group, a leading sports and entertainment analytics firm, Gelman is an influential leader and innovator who is driving the sports analytics movement.
Listen to the Women Leaders Podcast with Gelman on the WLS website.
This past August, Syracuse University announced a unique partnership with Women Leaders in Sports that seeks to create exceptional learning opportunities for Falk College students and faculty. The collaborative effort will create mentoring, learning, fellowship, internship, and membership opportunities for students, provide access to professional memberships to faculty, and support faculty attendance at significant events such as the Women Leaders in Sports National Convention.
The partnership with WLS is one of the cornerstone relationships for the new Falk College of Sport, which will launch July 1 as the first college on a high-research activity campus (R1) to focus on sport-related disciplines.
Falk College students annually attend the MIT Sloan Sport Analytics Conference. The students who are scheduled to attend this year’s conference March 7-8 in Boston include undergraduate students Nathan Blackman, Madelyn Forster, Hunter Geise, Adelaide Gilley, Christopher Marfisi, Jarrett Markman, Jonah Soos, and Evan Vassilovski, and graduate students Justin Chambers, Camilo Espinosa, and Andrew Friberg.
At last year’s conference, sport analytics professors Shane Sanders and Justin Ehrlich presented their research that shows that when taking free throws and shot selection into account, the value of 3-point shots in the NBA is now less than 2-pointers. Sanders, Ehrlich, and sport analytics professor Adrian Simion will be attending this year’s conference.
Welcome Back!

Dear Falk College Students,
Welcome back to Syracuse University! I hope you had a joyous holiday season and an opportunity to relax, spend time with family and friends, and enjoy the football team’s convincing win over Washington State in the Holiday Bowl!
I’m excited about the new semester and I look forward to watching all you will accomplish as you pursue your academic and professional goals this spring. As classes begin, I want to remind you of resources at Falk College and on campus that will help you succeed:
Official Syracuse University Communications
Syracuse University email is the primary communication method at the University. Your professors and University offices will contact you with important information using your Syracuse University email address (ending in “@syr.edu”), not your personal email address. It’s important to read your University email at least once every day so you’re aware of the latest information that’s essential to you.
Student Support Services
Falk College Student Services is an important resource in your support system at Syracuse University. Student Services counselors are here to provide you with academic advising and help you meet your requirements and goals. They are also your resource for private consultation related to student social and emotional concerns. If you have any concerns this semester, please contact Student Services or visit Falk 330, Barclay Suite, in the Falk Complex.
I encourage you to connect with the staff at Falk Career Services who can help you prepare for life after college through career exploration, internship and job searching, professional networking, and more. They are also located in Falk 330, or you can search for opportunities through Handshake, the University’s job search and professional events portal.
In addition, you can connect to spiritual life on campus at Hendricks Chapel, and health and counseling services in the Barnes Center at the Arch.
Student Spaces in Falk College
The Student Lounge, located in Falk 216, is available to you anytime the Falk Complex is open. The lounge has a microwave, refrigerator, and vending machines for student use. Across the hall from the Student Lounge is Falk Café, which is open from 8:00 a.m. to 3:00 p.m. Monday through Friday starting Jan. 13. Visit the Food Services website for up-to-date operating hours for cafés and dining centers across campus.
There are several computer labs in the Falk Complex. Falk 113 is a PC lab, and Falk 229 is a quiet study area that has both PCs and Macs available for your use. Both spaces are available to students at any time. Falk 400 and 407 are PC labs that are also used as teaching classrooms. When class is not in session, they are open for student use. You may check their schedule of availability using the 25Live website. You may also use the quick-print stations in Falk 216 and 229 for printing and email. These stations log out automatically after 10 minutes of use.
Ways to Get Involved
There are more than 300 student organizations at Syracuse University. Be sure to explore organizations that might be outside your usual interests, too. Remember, this is a great way to meet new people and discover something new about yourself!
There are many exciting events planned for Spring 2025, starting with the historic 40th Annual Rev. Dr. Martin Luther King Jr. Celebration Jan. 26 at the JMA Wireless Dome and leading to Commencement Weekend May 10-11. You can find more activities and events on campus by visiting the Syracuse University Calendar. For more resources and opportunities to make the most of your Syracuse experience, I encourage you to visit syracuse.edu/life/students.
I wish you the best this semester and please reach out to us if you’re in need of services and support. On behalf of the Falk faculty and staff, I wish you continued success on your journey here at Falk College and the wider Syracuse University community.
Go Orange!
Jeremy S. Jordan, Ph.D.
Dean
Falk College
From Syracuse to South Korea

Syracuse University and global esports and gaming organization Gen.G are collaborating on a multiyear partnership designed to enhance student engagement opportunities and support the University’s first-of-its-kind esports communications and management bachelor’s program.
The partnership will feature participation in the Gen.G Practicum Abroad, which offers students the opportunity to take part in an intensive, three-week program to study in South Korea. The partnership will also bring Gen.G’s Campus Takeover conference and program to Syracuse to celebrate the University’s soon-to-be-completed esports hub in the center of campus at the Schine Student Center. Campus Takeover events draw students, faculty, professional leaders and other stakeholders from around the world to discuss key issues and emerging trends in the esports and gaming industries.

Syracuse University is the first major university in the country to offer an esports bachelor’s program. The degree is offered jointly by the Newhouse School of Public Communications and Falk College of Sport and Human Dynamics.
“As a leader in esports education, it is essential for Syracuse to deliver to the right mix of academic excellence and hands-on experiences to our students,” said Joey Gawrysiak, executive director of the esports degree program. “Given Gen.G’s outstanding track record of delivering educational programming that resonates with students, we look forward to building this important partnership in a growing field.”
The Gen.G Practicum Abroad program will offer Syracuse students an expansive hands-on learning experience in the heart of the esports industry in South Korea. The program led by Gen.G professionals includes custom esports programming, mentorship by industry professionals, special lectures, industry “lunch-and-learns” and professional networking, all while immersing students in Korean culture and its history in esports. Students will visit competitive organizations and gaming publisher studios.
Students will also take part in Gen.G’s award-winning Campus Takeover event, which will be hosted for the first time on the Syracuse campus in fall 2025. The free-to-enter conference will focus on supporting the esports ecosystem in the Northeast and Mid-Atlantic, promoting academic, broadcast and competitive excellence through informative panels and seminars featuring industry professionals. The Campus Takeover at Syracuse will also be the first to feature an innovative business case study competition.
“Syracuse and Gen.G believe education plays a critical role in the future development of esports and gaming globally, so we’re committed to delivering hands-on experiences for the students who seek a rewarding career in our industry,” said Arnold Hur, CEO of Gen.G. Hur and Yugina Yan, the company’s assistant director of operations for education will serve as development advisors to the Syracuse’s esports program.
Last spring, Gen.G hosted industry lectures for students in the Department of Sport Management in Falk College sand a marketing lecture exclusively for Syracuse esports students during the League of Legends World Championships in Berlin.
Gen.G’s commitment to education is celebrating its fifth year with its Gen.G Foundation, a $1 million pledge over the next 10 years to advance the importance of education in the esports and gaming industry. The foundation awards scholarships to more than 40 students across the United States. Gen.G also operates the Gen.G Global Academy, the world’s first fully integrated academic esports program in Korea.
About Gen.G
United under #TigerNation, Gen.G’s core mission is to help fans and athletes use the power of gaming and esports to get ahead in and beyond the competition. With an emphasis on education, DEI initiatives, and innovative partnerships, Gen.G is a commercial and thought leader, building a global, inclusive and cross-cultural future for gaming. Its unique portfolio of teams includes the Seoul Dynasty (Overwatch League), League of Legends Champions Korea (LCK), the Gen.G & Gen.G Black VALORANT teams, the PUBG Gen.G team, and the NBA2K’s Gen.G Tigers (the first non-NBA owned team in the NBA 2K League). Gen.G has also been a major proponent in seamlessly bringing in non-endemic brand partners to the world of gaming and esports, including 1Password, Burberry, Crocs, King’s Hawaiian, McDonald’s, Mobil1, Procter & Gamble, Toyota, and more. Gen.G also operates the Gen.G Global Academy, the world’s first fully-integrated academic esports program in Korea. Gen.G’s teams, content creators and corporate staff work out of their offices in Los Angeles, Seoul and Shanghai. For more information, visit GenG.gg or follow on Twitter @GenG.
About Syracuse University’s Esports Communications and Management program
Syracuse University’s first-of-its-kind Esports and Communications Management B.S. program is offered jointly by the S.I. Newhouse School of Public Communications and the Falk College of Sport and Human Dynamics, which on July 1, 2025, will become the Falk College of Sport focusing entirely on sport-related disciplines. The program includes three tracks: Esports Business and Management, Esports Communications, and Esports Media and Design. It prepares students for an exciting career in esports and related industries through classes in event management and marketing, broadcasting/production, communications, content creation, entrepreneurship, strategic communications, and esports experience and design.
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